Our Story
Naeem is a fresh food brand with a focus to transform how we produce, distribute, and enjoy food for healthy people, healthy societies, and healthy planet. We are creating new opportunities and choices for consumers, farmers, and the food industry.
It is paramount that we work hard to offer exactly what our end-consumers really want. They want clean, safe, natural, fresh, and delicious local food products, and preferably ready to enjoy. And that is exactly what we offer.
We designed and structured our organization to operate as a local business in every market we serve. Our success is driven by the local markets and its specific end-consumers. Hence, our end-consumers think of us as an extension of their kitchens and dining tables.
Naeem is delivering a wide selection of fresh food products bursting with flavor and clean ingredients. About 50 products start rolling both in-store and online by Q3-2021, with all 150 plus items available by next year. Our products are not the typical fruits and vegetables you buy at the greengrocer. We provide grade-A quality produce sorted, pre-packed, washed and ready-to-eat or cook.
Naeem is a pioneering online & in-store grocer delivering clean and fresh groceries. Naeem sums up exactly what consumers are looking for in fresh food: clean ingredients, great flavor, well-packaged and consistent ready-to-eat/ready-to-cook products. There is a lot of science behind our food safety, quality assurance, and packaging.
At Naeem, we go beyond just organic. We feature clean products that are free of pesticides and chemicals, non-GMO, with longer shelf life, and shorter miles from farm to table. Most of our products are locally grown hydroponically in our state-of-the-art, high-tech, and controlled-environment greenhouses using 95% less water compared to conventional farms. We also work directly with other farms and food producers that meet our quality standards to source the cleanest, freshest, and most flavorful produce. This means your groceries taste great because they're not sitting in a truck or warehouse for days. It also means you can feel good about shopping with Naeem.
But the magic does not stop there. We also peel, chop, cut, and wash our products in our processing centers and stores so our consumers can enjoy our food fast and at an effortless convenience.
Why Shop with Naeem
We’re pioneering a new way to bring food to your table straight from the people who grow it, raise it, and make it.
No one is fresher.
Because we work directly with local producers (including our own farm), we’re able to bring you the freshest groceries you’ve ever tasted. Picked this morning, delivered tonight.
No one has higher standards.
We vet every product we sell against the strictest standards in the industry. We’re looking for 100% supply chain transparency, ingredients we feel good about, and sustainable & clean practices.
No one is more convenient.
Convenience isn’t just about skipping the grocery store. It means having a simple, trusted way to feel good about the food you’re eating every day. You can rely on us to deliver (in more ways than one).
Our Farms
Powered By:
Mishkat is an agriculture technology company with a mission to develop food products that are more nutritious, authentic and trusted at the lowest possible footprint while being sustainable, safe, healthy and wonderful to eat.
Naeem Tomatoes Hydroponic
Greenhouse, Jeddah
An air-conditioned, glass, hydroponic greenhouse designed to control, and perfect every aspect of the color, texture, and most importantly, flavor of our tomatoes.
This facility was designed to use less land, less water and less energy, while producing less pollution and less waste.
Naeem Micro & Baby Greens
Vertical Farm, Jeddah
A fully indoor and vertically stacked growing system combining smart climate controls and hydroponic LED lighting to provide premium local produce consistently throughout the year.
Mishkat vertical design produces up to 400 times the yield of traditional field farming, producing more food with less water and land.
Naeem Leafy Greens Hydroponic
Greenhouse, Jeddah
An air-conditioned, glass, hydroponic greenhouse designed to control, and perfect every aspect of the color, texture, and most importantly, flavor of our leafy greens.
This facility was designed to use less land, less water and less energy, while producing less pollution and less waste.
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